Jerremy Laesser

I currently lead sound design at General Motors as Manager of Sound Design. Before that: Meta’s sonic design systems across Quest and platform products, Supernatural’s VR fitness audio and haptics, Toyota LQ’s AI companion vehicle, Ghost Autonomy’s driving-state sound language, and JS-888, the browser-based AI music sampler I built and shipped as founder of JouleSound.

Across that work, sound isn’t a finishing pass. It’s how people know when a hit landed in VR, who’s in control of a car, or whether a product still feels like one family across devices. I build the systems behind that: taxonomy, tokens, implementation, and the craft of individual cues.

JS-888 pulls those threads into product: AI that speeds up ideas without taking authorship away. Same bias shows up everywhere — tools and systems should leave the human in charge.

Outside of product, I make music as THRPY and founded Above and Below, an independent label for forward-thinking electronic artists. I’m a husband and father of two. Movement is a big part of my life — lifting, basketball, and years of capoeira, breakdance, and skateboarding — and that still shapes how I think about rhythm and the body in motion.